The Big Bounce

Project Supervisor: Renae Smith

Project Manager: Myfanwy Rolfe. Supported by: Isabelle Knowles.

The Atticism has worked with The Big Bounce for over three years, to secure coverage and generate buzz ahead of their highly anticipated Australian Tours.  

After a successful debut in 2019, the Guinness Certified World’s Biggest Jumping Castle is headed back Down Under. The Atticism secured 178+ pieces of coverage and over 78 million digital impressions for the 2019 Tour.   We also worked across the event prior to and during Covid - working on rescheduling and managing crisis communications when complaints occurred due to locations being shut down.

The Big Bounce Australia announced further tour dates from 14 January 2022 until 8 May 2022, bringing their latest custom-built inflatable playground, Sport Slam, for an all-Aussie debut. Alongside this highly anticipated new addition, they are bringing their incredible 300-metre-long inflatable obstacle course and four-part themed wonderland to six awesome Aussie Cities for the 2022 Tour.

The Atticism has assisted The Big Bounce with media relations across tv, radio, print and digital mediums, influencer management and community engagement. 

Client Feedback:

As a US based event production company taking its first tentative steps into a brand new international market it was important for us to choose the right media partner with the right connections and the right attitude. Good, creative and effective PR is a critical component in our marketing mix and we had to be sure we were selecting the right team to work with. Having spoken to various companies we eventually decided to engage The Atticism. It was, and remains, one of the best decisions we made. Renae and the team manage to balance a relaxed and easy going attitude with a tenacious drive to deliver results which, for me, is what sets them apart from many agencies we've worked with in the past.

At the end of the day though, it's all about results and in this regard, The Atticism excelled. From coverage in some of the most important online and printed media to multiple live TV hits they provided us with more exposure than we could have hoped for. We would not hesitate to recommend The Atticism to anybody who cares to ask and we look forward to a long and fruitful relationship.

Grahame Ferguson, XL Events Lab.