Client Since 2025 | Current Client | Representing in the UK

Sage Mobile is a values-led tech startup launching a new kind of mobile phone. One that rejects social media, addictive algorithms, and digital distraction. Built as a safer, smarter first phone for kids aged 7–12, it also appeals to anyone seeking a more intentional relationship with technology.

Sage Mobile is not just a product. It’s a cultural statement. In a time of rising concerns about online safety, youth mental health, and tech overexposure, Sage enters the market as a rebellion against distraction and a call for digital autonomy.

Our Role:

Strategic PR, Cultural Positioning & Media Launch

As Sage Mobile’s retained PR partner for its UK launch, The Atticism is leading the brand’s media debut, cultural integration, and public narrative, ensuring Sage is seen not just as a phone, but as a movement.

Earned Media & Thought Leadership

We’re securing high-impact coverage across national, parenting, lifestyle, and tech media. Our storytelling focuses on Sage’s product truth, cultural relevance, and mission-led values, backed by expert voices and timely commentary.

Event Strategy & Launch Execution

We created The Intervention… an intentionally offline launch event designed to strip away digital noise. Hosted in a minimalist London gallery, it invites key media and influencers to experience Sage’s mission in its purest form: no phones, no feeds, just presence.

Founder Profiling & Expert Commentary

We’re profiling Sage’s leadership across purpose-led media platforms, sharing the origin story behind the product and positioning its founders as credible, values-driven disruptors in tech. Our campaign includes strategic media briefings and thought leadership placements.

Reactive PR & News Hook Integration

From online grooming statistics to the cultural impact of Netflix’s Adolescence, we’re inserting Sage into timely conversations with expert responses, parent-first angles, and media-ready insights, ensuring relevance, not just reach.

The Cultural Narrative

Sage Mobile exists to change how we talk about tech, shifting the narrative from control to intention, from surveillance to design. Our job is to make sure that story cuts through.

If your brand is ready to lead a new conversation, not just enter an old one, let’s talk.